Wells Fargo has made headlines recently, but for all the wrong reasons. Bank employees opened 2 million bank and credit card accounts — starting in 2011 — in customers’ names, without their knowledge. The goal […]
Tag: LeBow College of Business
Quick Take: Yahoo Confirms Hackers Stole User Data, What’s Next for Verizon Deal?
Yahoo released a statement on Sept. 26 confirming reports that its systems had been hacked two years ago. As a result, the account information — including names, email addresses, telephone numbers, birth dates, passwords and […]
Email Ad Campaigns May be Effective but Companies Shouldn’t Phase out Catalogues Just Yet
Consumers may spend most of their day on handheld devices with emails available at their fingertips but researchers say companies shouldn’t forget about those snail mail catalogues just yet. Eleanor McDonnell Feit, PhD, an assistant […]
Brexit: What’s Next for the EU and the World Economy
Drexel University’s Marco Airaudo, PhD, an associate professor of economics in the LeBow College of Business, shared his thoughts on the United Kingdom’s recent vote to exit the European Union. Did you expect the vote […]
Corporate Political Activism: Why Corporations are Taking Political Stands More than Ever
By Daniel Korschun Traditional wisdom holds that corporations should avoid making political statements at any cost. Companies cannot afford to alienate their customers; or so the logic goes. But something is changing in the corporate […]
Drexel Study: Touching Sandpaper Can Boost Charitable Donations
Organizations are constantly coming up with flashy fundraising campaigns to solicit donations, but a new study by a Drexel University marketing professor shows simply touching sandpaper could trigger empathy and motivate people to donate to […]
Companies Take a Hit When Declining a Good Takeover Bid
Yahoo has been making headlines recently with stories about its troubling performance, and many have begun speculating that the company is failing at its attempt for a turnaround. The Wall Street Journal reported last week […]
Drexel’s Million-Dollar Scholar Named to 2016 Forbes 30 Under 30 List
Drexel’s Christopher Gray has come a long way since he first made headlines in 2013 as the million-dollar scholar who secured $1.3 million from 34 scholarships and created the Scholly app to help other students find and […]
Expert Predictions for the U.S. Economy and Financial Markets in 2016
The World Bank recently cut its forecast for global growth this year due to weakness in the developing world—including in countries like Brazil and China—but the prospects for advanced economies, including the United States, are […]
Quick Take: No Thanksgiving Start for Many Retailers This Black Friday
“Leading companies are looking beyond profit maximizing and to doing right by employees and customers. These moves are a step in the right direction.”—Daniel Korschun, PhD, associate professor of marketing at Drexel University. “Retailers like […]