Philadelphia’s public transit system has been thrown into disarray for the second time in eight months with dozens of railcars being taken out of service due to cracks that developed along welded support structures. In […]
Category: Experts
What Makes a Super Bowl Ad Successful?
Super Bowl LI—the only time of year that 100 million Americans are actually looking forward to watching commercials—is almost upon us. Companies are spending as much as $5 million to purchase seconds of airtime while […]
Media Watch: What to Know About Supreme Court Nominee Neil Gorsuch
With the addition of Neil Gorsuch, the Supreme Court will be comprised of four relatively reliable liberals and five likely consistent conservatives. This stands as a campaign promise fulfilled by President Donald Trump, one in […]
Media Watch: Tech CEOs Outspoken in Today’s Political Divide
Amazon CEO Jeff Bezos was the latest CEO to come out against President Donald Trump’s executive order banning immigrants and refugees from seven predominantly Muslim countries from entering the United States. Bezos joins a number […]
How Will Colleges Looking to Compete in DI Football Survive When the Media Dollars Dry Up?
Fueled by football revenue, schools in the Power 5 conferences (Pac-12, Big Ten, Atlantic Coast Conference, Southeastern Conference and the Big 12) are turning what seems like a blind eye to budgeting. As expenses exceed […]
5 Essential Tips for Developing Your Brand’s Packaging
Packaging for your product should be about practicality and originality, according to experts at Drexel University’s Close School of Entrepreneurship. The experts put together a list of tips for budding entrepreneurs to consider when designing […]
Do Even Losing Sports Teams Benefit a University?
These days, there is no question that the football teams with big names, from big conferences and qualifying for the big playoffs are ‘profitable’. Each of the four teams in this year’s College Football Playoff—Alabama, […]
6 Things to Remember for Running the Philadelphia Marathon
Running a marathon is a tall order. Not only are you racing others looking for their best times, but you’re battling your own body’s fatigue the whole way. But marathons go far beyond the race-day […]
Q+A: Were You Part of a Cyberattack?
You might have been an unwitting participant in the cyberattack that took down Twitter, Netflix, The New York Times’ website and many others last week. According to cybersecurity analysts, the widespread and highly coordinated cyberattack, […]
Wells Fargo Scandal: Can the Bank Regain Customer Trust?
Wells Fargo has made headlines recently, but for all the wrong reasons. Bank employees opened 2 million bank and credit card accounts — starting in 2011 — in customers’ names, without their knowledge. The goal […]