When you walk into Target, all sales associates are wearing a red shirt and khaki pants, at Best Buy they are wearing blue shirts and khaki pants and Macy’s sales associates wear predominantly black clothing. […]
What’s Next for Saks Fifth Avenue After Deal with Lord & Taylor Parent?
The elite retail store Saks Fifth Avenue surprised consumers last week when it announced it would be sold for $2.4 billion to the Toronto-based Hudson’s Bay, the parent company of Lord & Taylor. What will […]
Math at the Mall: Do It For Better Deals
If you consider yourself an avid shopper, you are definitely aware of the sales and deals around you, but how many times have you done the math to be absolutely certain you are getting the […]
How Mobile Coupons Make You Buy More: By Forcing You to Walk Through the Store
There is no better feeling for shoppers than walking out of a store feeling like they scored the best deals on their purchases and made out even better with the help of coupons. A recent […]
Will JC Penney’s Apology Woo Customers Back?
Recognizing the mistakes it made in an attempt to reinvent itself, JC Penney is now trying to woo customers back with a television and social media campaign apologizing to customers and inviting them back. But […]
Study Reveals Men Are Seduced by Red Price Tags
When walking into a department store on a sale day, the abundance of red sale and clearance signs can make it challenging to resist buying fashion favorites, household items or other must-haves. But who is […]