LeBow College of Business Associate Clinical Professor Boryana Dimitrova, PhD, shared insight with the Drexel News Blog on Super Bowl marketing trends.

LeBow College of Business Associate Clinical Professor Boryana Dimitrova, PhD, shared insight with the Drexel News Blog on Super Bowl marketing trends.
Research co-authored by Matthew Schneider, PhD, an associate professor in the LeBow College of Business, examined how retailers should adopt artificial intelligence, as well as factors for consideration when adopting AI.
LeBow research shows time scarcity promotions may not be as effective online, despite this year’s holiday sale season extending beyond the typical Black Friday and Cyber Monday time window.
Christian Resick, PhD, an associate professor in Drexel’s LeBow College of Business, explains how Philadelphia Phillies manager Rob Thomson is a interesting case study that exemplifies research he co-authored from 2017.
Drexel study finds consuming 8 grams of protein – the amount found in a glass of milk – can reduce overeating of ultra-processed, high sugar and fat foods.
Karen Goldschmidt, PhD, and Kelsey Stasko, of the College Nursing and Health Professions, discuss the global supply chain issues during COVID-19 at a rural children’s hospital.
Beth Leonberg, an associate clinical professor in the College of Nursing and Health Professions, discusses how parents can manage the U.S. infant formula shortage.
The Buffalo Bills new stadium agreement with local and state government has upset over half of New York residents. Joel Maxcy, PhD, of LeBow College of Business explains the actual local economic impact of professional sports teams.
For April’s Autism Acceptance Month, Drexel News Blog is highlighting experts and projects from Drexel University’s A.J. Drexel Autism Institute. Andrea Wieckowski, PhD is an emotional development researcher.
For April’s Autism Acceptance Month, Drexel News Blog is highlighting experts and projects from Drexel University’s A.J. Drexel Autism Institute. Elisabeth Sheridan, PhD, is a clinical assessment and intervention expert.