“Leading companies are looking beyond profit maximizing and to doing right by employees and customers. These moves are a step in the right direction.”—Daniel Korschun, PhD, associate professor of marketing at Drexel University. “Retailers like […]
Stories from Drexel University's media relations team
Tag: shopping deals
The 2015 Holiday Shopping Season Is Here, Now What?
With multiple Thanksgiving sales events adding an extra week to this year’s holiday shopping season, it’s likely we will see an increase in sales over previous years, according to Drexel University’s Rajneesh Suri, PhD, a […]
Study Reveals Men Are Seduced by Red Price Tags
When walking into a department store on a sale day, the abundance of red sale and clearance signs can make it challenging to resist buying fashion favorites, household items or other must-haves. But who is […]