LeBow College of Business marketing professor YanLiu Huang, PhD, shares her insights on how artificial intelligence will affect holiday shopping this season.
Tag: holiday shopping
Quick Take: No Thanksgiving Start for Many Retailers This Black Friday
“Leading companies are looking beyond profit maximizing and to doing right by employees and customers. These moves are a step in the right direction.”—Daniel Korschun, PhD, associate professor of marketing at Drexel University. “Retailers like […]
Online Shopping Safety Tips From The Drexel Cybersecurity Institute
The holiday season is one of the busiest times of the year for online shopping. Economists are predicting that more than $2 billion worth of purchases will be made on Cyber Monday alone –a 15 […]