When you walk into Target, all sales associates are wearing a red shirt and khaki pants, at Best Buy they are wearing blue shirts and khaki pants and Macy’s sales associates wear predominantly black clothing. […]
Tag: Chen Wang
Drexel Study: Touching Sandpaper Can Boost Charitable Donations
Organizations are constantly coming up with flashy fundraising campaigns to solicit donations, but a new study by a Drexel University marketing professor shows simply touching sandpaper could trigger empathy and motivate people to donate to […]
