Common wisdom has it that change in organizations can be embraced by employees when leaders effectively explain how their vision will positively impact the organization. However, new research recently published in the Academy of Management […]
Author: Niki Gianakaris
Niki Gianakaris: Niki is the executive director of media relations, overseeing the team of news officers, and handling media communications for many central university administrative areas, including community engagement programs, international programs, university libraries, and more. She also works with the LeBow College of Business and the Close School of Entrepreneurship. She has worked at Drexel for 13+ years. When not writing about Drexel, she enjoys reading books and learning about other cultures. Follow her at @DrexelNiki. Contact Niki at ngianakaris@drexel.edu or 215.895.6741.
Research Finds People Willing to Pay More for Real Green Products
To cash in on consumers’ willingness to pay higher prices for green products, several companies are promoting conventional products as green by highlighting a few green attributes. Researchers at Drexel University looked at how consumers […]
Quick Take: Did Nike Do it Right with New Ad Campaign?
Nike aired its “Just Do It” ad, narrated by Colin Kaepernick, during Thursday night’s NFL season opener between the Atlanta Falcons and the Philadelphia Eagles, but the ad has ignited heated conversations since the company revealed […]
Hidden Baggage: Looming FAA Regulations Will Increase Airfare for Consumers
The U.S. Senate is expected to vote on a new FAA reauthorization bill before the end of September that will allow airlines to revert to marketing ticket taxes separately from the total airfare per […]
Corporate Boards Must Evolve to Stay Relevant
Written by Raj Gupta, former chairman and CEO of Rohm & Haas and currently chairman of both transportation technology company Aptiv and specialty materials company Avantor, this opinion piece was published in the Philadelphia Inquirer […]
Media Watch: In the Social-Media Age, Are Ad Boycotts Effective?
With all the social media channels available to us, campaigns by angered consumers calling for companies to stop advertising on websites that provide content they deem controversial or that they disagree with — ad boycotts […]
Co-Ops Offer Work Experience Students Need
Written by Drexel University President John Fry and published in Inside Sources, this piece focuses on the need for colleges and universities to prepare students for meaningful careers by incorporating professional work experience into academic […]
Student-Created App Takes Hassle Out of Ordering at Food Trucks
If technology has made our lives easier, why can’t it make ordering at food trucks more convenient? Drexel University LeBow College of Business students Nick Nanakos and Cam Hansen kept this in mind when they […]
When Applying for Jobs, Millennials Care About Company Politics
From immigration, to gun control, to the environment, companies are increasingly taking positions on political issues. While recent studies by experts, including Drexel University’s Daniel Korschun, PhD, an associate professor in the LeBow College of […]
Spillover Effect: Lawsuits Affect Joint Venture Partners Too
It comes as no surprise that a firm facing a class-action lawsuit experiences reputational and financial consequences. But what happens to companies that do business with those companies? A new study led by Drexel University’s […]
